I am very happy to have a longstanding relation with some of the strongest outlets on the Swedish golf scene; The Golfamore Group and Golfstore.
In addition to them I continuously work with other companies and publications such as AGL/TIGRGDS, Connoisseur and others. Below you can find some information about each and everyone.
Golfstore
Golfstore is the largest franchise of on course golf shops in Europe. The company has about 300 connected golf shops in seven different countries. I write articles for their website and conduct their podcast. The content primarily focuses on tips from the Golfstore Teaching Professionals and equipment recomendations to the end consumer. In additional to being available on the Golfstore website the articles and podcasts are sent out by the pros to their customers via newsletters – which means it reaches more than 30 000 golfers on a weekly basis.
The Golfamore Group
The Golfamore Group consists of six different brands, which makes the company one of Europe’s largest golf networks. Golfamore is a discount card founded in 2005 which allows golfers to play for half the green fee on more than 1 200 golf courses in Europe.
OnTee is a booking site where golfers can book their tee time on more than 1 000 courses in continental Europe. In addition to this they have Golfamore Events, Out-of-Bounds, MatchPlay and Open Fairways, who arranges events, tournaments, tee times in the UK and sell golf balls.
All together The Golfamore Group has more than 400 000 costumers. My articles and reviews about courses and destinations are published on their websites, advertised in social media, and distributed through newsletters.
Magazines
The publishing business is still a big passion of mine, and I continuously work with print magazines. Golfbladet is one example, the high end lifestyle magazine Connoisseur another. For their Connoisseur Club I’ve recently written features about Gleneagles and Royal Portrush. Connoisseur Club has 15 000 members, who are all among the wealthiest percentile of people in Sweden, and the articles are sent directly to them. The print edition of Connoisseur is the most highly regarded magazine in Sweden and read by about 50 000 people. In the print edition I’ve mainly written about gourmet and golf travel.
Meanwhile Golfbladet is distributed to all Swedish golf clubs, where it can be read in the clubhouses. According to the magazine they have about 100 000 readers in total.
AGL/TigrGDS
Through my travels I have met some amazing people, and one example that stands out is the founder of AGL and TIGR GDS, Jim Whang. Our friendship has led me to occasionally contribute with articles to his Korean booking site, reaching more than 1 million Asian golfers. Articles may be published as inspirational pieces and reviews directly on the booking site, or as articles on Global Golf Times.
Please click here for a list of golf courses I have visited.