I am very happy to work with two main clients; The Golfamore Group and Golfstore.
In addition to them I occasionally work with other companies, such as AGL/TIGRGDS, Connoisserur and others. Below you can find some information about each and everyone.
Golfstore
Golfstore is the largest franchise of on course golf shops in Europe. The company has about 300 connected golf shops in seven different countries. I write articles for their website and conduct their podcast. The content primarily focuses on tips from the Golfstore Teaching Professionals, equipment and tips to the end consumer. In additional to being available on the Golfstore website the articles and podcasts are sent out by the pros to their consumers via newsletters – which means it reaches a lot of golfers. Exact numbers are not disclosed.
The Golfamore Group
The Golfamore Group consists of six different brands, which makes the company one of Europe’s largest golf networks. Golfamore is a discount card founded in 2005 which allows golfers to play for half the green fee on more than 1 200 golf courses in Europe.
OnTee is a booking site where golfers can book their tee time on more than 1 000 courses in continental Europe. In addition to this they have Golfamore Events, Out-of-Bounds, MatchPlay and Open Fairways, who arranges events, tournaments, tee times in the UK and sell golf balls.
All together The Golfamore Group has more than 320 000 costumers. My articles and reviews about courses and destinations are published on their websites, advertised in social media, and distributed through newsletters.
AGL/TigrGDS
Through my travels I have met some amazing people, and one example that stands out is the founder of AGL and TIGR GDS, Jim Whang. Our friendship has led me to occasionally contribute with articles to his Korean booking site, reaching more than 1 million Asian golfers. Articles may be published as inspirational pieces and reviews directly on the booking site, or as articles on Global Golf Times.
Magazines
The publishing business is still a big passion of mine, and on occasion I still work together with print magazines. Golfbladet is one example, the high end lifestyle magazine Connoisseur another one. Golfbladet is distributed to all Swedish golf clubs, where it can be read in the clubhouse, while Connoisseur is sent out to the wealthiest people in Sweden. According to Golfbladet, they are read by more than 100 000 golfers, where as Connoisseur in 2025 was printed in 31 000 copies per issue.
Please click here for a list of golf courses I have visited.